Some smart marketers saw a gap for a niche deal-of-the-day site. It would be solely for modern moms, hyper-local, highlight small businesses, and promote offers specifically for children. And it would have to happen fast. From scratch.
A flawless take-off for Little Birdie. David got the business off the ground, covering everything from the name itself to the visual identity, ‘brand tone of voice,’ and sign-up and social strategies. A fully-functioning site, print and banner advertising materials, and a full complement of social tools were all delivered on time and under budget to an over-the-moon client.